Analisis SWOT dalam Menentukan Strategi Pemasaran untuk Meningkatkan Keunggulan Bersaing UMKM. Journal of Community Development, Engagement, and Services, [S. l.], v. 2, n. 1, p. 1–11, 2026. DOI: 10.69673/servicenity.v2i1.198. Disponível em: https://journal.jitera.ac.id/index.php/servicenity/article/view/198.. Acesso em: 31 aug. 2026.